newFeed('blog','http://woolworksltd.blogspot.com/feeds/posts/default?alt=rss');

var max = 1;
function newFeed(name, file) {
 $.getJSON("https://query.yahooapis.com/v1/public/yql?q=select%20*%20from%20xml%20where%20url%3D%22"+encodeURIComponent(file)+"%22&format=json&callback=?", function(d) {
  var count = 0;
  $(d.query.results.rss.channel.item).each(function() {
    if(max === 0 || max>count){
     var title = this.title;
     var link = this.link;
     var description = this.description;
     description.replace(/<img[^>]+/gi, "");
     var anItem = '<article><h4><a href="'+link+'">'+title+'</a></h4><div class="newsitem">'+description+'</div></article><br clear="all" />';
     $('.load').remove();
     $("#"+name).append(anItem);
     count++;
    }
   });
 });
}